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Business Branding Services

Our team provides complete business branding services to separate your brand from the crowded market and boost your online visibility and sales.

  • Full Brand Strategy
  • Website Design & Development
  • Unique Logo Design & Brand Book
Request a Quote
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5 Star DesignRush Reviews

Branding Agency Excellence Award

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5 Star DesignRush Reviews

Branding Agency Excellence Award

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Business Branding Services & Capabilities

Our team creates a branding roadmap for your business to thrive regardless of the size of your company or the industry in which you operate.
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Brand Strategy

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We take a strategic approach to your positioning, messaging and overall brand presence.

Logo Design & Style Guide

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We will start the crafting of your visual identity with a discovery call where we will learn about your product or service. Then we will create multiple logo concepts to find the one that best captures who you are and what you do.

Brand Naming

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Our time-tested brand naming approach strategically combines the most important aspects of a brand name — memorability, resonance, differentiation and impact.

Brand Package Designs

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Our award-winning designers will create a package design that transcends aesthetics and makes your product stand out on every shelf.

Business Web Design

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Armed with insights on your brand’s foundational values, market positioning, key messaging and distinctive visual identity, we focus on crafting the most crucial element of your digital presence: your website.

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OUR CLIENTS

Reliable Business Branding Agency

We deliver branding services for small businesses and large organizations across industries.

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Babies R Us
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Rollink
EV Universe logo
EV Universe
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Northwestern University
ibm logo
IBM
buddha brands logo
Buddha Brands
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Paul Stuart
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Spar & Bernstein
Sony logo
Sony
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NewDevRev
Dognomics Logo
Dognomics
Mitsui Plastics logo
Mitsui Plastics
puma logo
Puma Energy
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Xerox
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Enchant Christmas
grenco logo
Grenco Science
OUR WORK

Business Branding & Design Portfolio

See how we help businesses of all sizes achieve measurable results.
Featured
  • Brand Strategy and Brand Campaign Messaging

    Refine positioning through a comprehensive landscape, audience and competitive analysis
  • Storage Products Brand Strategy

    Establishing a Distinct Consumer Brand for Premium Storage Products
  • Beachfront Condo-Hotel Brand Strategy

    Creating a Unified and Distinct Brand Identity for a Beachfront Condo-Hotel
  • Automotive Rebranding

    Crafting brand collateral to drive brand recognition and alter perceptions across touchpoints
  • End-To-End Dog DNA Test Branding

    Developing Dognomics’ brand, from strategy to design, to boost customer trust and loyalty
  • Creating A Fresh Brand Identity

    Building a brand with brand naming, logo design and graphic design solutions
  • Biotechnology Branding

    Creating strategy and crafting design for branding collaterals to boost visibility
  • Real Estate Brand Development

    Building an ownable market position for a unique New York real estate brand
  • Extensive Brand Architecture

    Combining a system of healthcare brands under one roof to deliver a synergized brand identity
  • Brand Strategy and New Brand Identity

    Creating an authentic position as a national player in the wire and cable industry
  • A Comprehensive Landscape, Audience and Competitive Analysis

    We helped SAB refine its positioning through a comprehensive landscape, audience and competitive analysis. Our insights led us to a bold unique value proposition and differentiated messaging.

    We created brand campaign-style visuals that build upon the current brand style guide while infusing an updated tone, and bold imagery to reflect this messaging and to capture audiences.

  • Creating a Consumer Brand

    We developed a comprehensive brand strategy, aligning BIWIN’s brand identity with the preferences and expectations of its target audience, focusing on differentiation and value proposition.

    Our Branding team established a clear brand architecture, ensuring consistency and coherence across all consumer-facing touchpoints, while distinct from the corporate branding. We created compelling and evocative brand names for BIWIN’s storage product lines, resonating with the preferences and aspirations of the target market.

    Our experts crafted a distinctive and memorable logo that visually represented BIWIN’s premium storage products, reflecting their commitment to quality and innovation. They compiled a comprehensive brand book, detailing guidelines for brand usage, messaging, visual identity, and tone of voice, ensuring consistency and coherence in brand communication.

  • Creating a Unified and Distinct Brand Identity for a Beachfront Condo-Hotel

    Our team developed the new name, Lyfe Resort & Residences, to encapsulate the essence of a vibrant lifestyle by the beach. The brand strategy focused on differentiating Lyfe from its competitors by emphasizing its family-friendly atmosphere, privacy, and unique hybrid model.

    We designed a new logo to reflect the modern, upscale, and approachable nature of the brand. Our experts compiled a comprehensive brand book, detailing the visual identity, tone of voice, and brand usage guidelines.

  • Rebranding To Realign Brand Values

    We rebranded automotive company Frontier Auto Parts, crafting a strong, distinctive identity that drives associations of efficiency and reliability.

    Our team crafted branded assets to boost recognition across touchpoints. Wall graphics, employee uniforms, van design and even stationery were designed to align with the new branding efforts.

  • Boosting Confidence With Strategy & Design

    We created a vibrant visual identity for Dognomics — a DNA test kit product for dogs. Our team delivered a range of branding solutions, including strategy, logo design, website design and packaging design.

    Our brand designers infused Dognomics’ commitment to superior care for dogs into their branding collaterals. The logomark represents the DNA double helix, along with care and heart for our canine friends, while the typography and color palette symbolize trust backed by science.

  • Complete Brand Overhaul

    We delivered an extensive, dynamic brand overhaul for Capixa, a startup specializing in small business funding.

    Our challenge was to craft a compelling new brand identity, complete with a catchy name, custom logo and captivating graphics.

    Leveraging the diverse talents of our team, from brand strategists to content marketers, we aimed to develop a straightforward yet supportive lending brand, appealing to a broad customer base.

  • Branding Across Touchpoints

    We supported Jeneil Biotechnology, a pioneer in fermentation technologies and natural flavors, in growing their brand online and establishing a visual presence at industry trade events.

    We partnered with Jeneil to establish a custom brand strategy, brand messaging and branded content. Our team also delivered visual guidelines, imagery and elements to tell a powerful visual story across a range of branded touchpoints, including website, brochures, internal and external collaterals, and trade show booths and exhibits.

  • Building An Unforgettable Visual Identity

    We helped NewDevRev create a logo, visual identity and brand guidelines that support its mission of creating a centralized platform for finding, promoting, buying and selling new development properties across New York City.

    The typography, color palette and imagery chosen by our branding experts helps elevate NewDevRev’s position in an exclusive real estate market.

  • Connecting A Portfolio Of Brands

    We helped TRC Healthcare, a leader in continuing education in the healthcare space, create and organize a cohesive visual language used across their large and expanding portfolio of brands.

    Our brand strategy, brand architecture and brand visual design services combined to help set the brand up to scale.

  • A National Player in the Wire and Cable Industry

    Our focus was on building out their value proposition pillars of industry expertise and customization to match customers’ needs. This is reflected in their website messaging, as well as the new brand identity we built for them to take their business into its next era.

    The brand logo tells the story of the many colors, cables and lengths of wiring solutions they provide, with a contemporary, hint-of-retro flair. We also did custom 3D visual work to enhance the impact of their wire and cable product on the website.

Our Business Branding Process

Digital Silk takes a tried-and-tested approach to grow brands online.

Meet Our Trusted Business Branding Team

Request a brand audit and receive a consultation from our branding experts.

Schedule A Consultation
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OUR INDUSTRIES

Top Business Branding Company

Stand out from the crowd with our expert business branding strategies.

See how Digital Silk supports brands across industries through research-backed insights geared towards delivering measurable results.

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Healthcare Branding

We create a visual identity for your brand that reflects the care and commitment to wellness your healthcare brand represents.

VIEW HEALTHCARE BRANDING
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Construction Branding

We emphasize the reliability and innovation of your construction brand, helping you stand out in this competitive industry.

VIEW CONSTRUCTION BRANDING
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eCommerce Branding

We specialize in designing brand identities that seamlessly blend aesthetics and seamless experience for your online store.

VIEW ECOMMERCE BRANDING
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Law Firm Branding

We will help you stand out in the legal landscape by positioning your brand as a trusted and professional partner for legal matters.

VIEW LAW FIRM BRANDING
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Hotel Branding

We will invite your guests to become repeat customers, through our hospitality branding and design that reflects your commitment to comfort and sophistication.

VIEW HOTEL BRANDING
branding-industry-healthcare

We create a visual identity for your brand that reflects the care and commitment to wellness your healthcare brand represents.

VIEW HEALTHCARE BRANDING
branding-industry-construction

We emphasize the reliability and innovation of your construction brand, helping you stand out in this competitive industry.

VIEW CONSTRUCTION BRANDING
branding-industry-ecommerce

We specialize in designing brand identities that seamlessly blend aesthetics and seamless experience for your online store.

VIEW ECOMMERCE BRANDING
branding-industry-law-firm

We will help you stand out in the legal landscape by positioning your brand as a trusted and professional partner for legal matters.

VIEW LAW FIRM BRANDING
branding-industry-hotel

We will invite your guests to become repeat customers, through our hospitality branding and design that reflects your commitment to comfort and sophistication.

VIEW HOTEL BRANDING
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Business Branding FAQs

Business branding refers to the process of creating a unique identity and image for a business.

This service includes developing a memorable name, creating a custom logo, identifying messaging and other brand and visual elements that differentiate business in a crowded marketplace and communicate values and offerings to the customer.

Depending upon its requirements and complexity the timeline of a business branding project may vary.

Creating a business brand that can effectively communicate a business’ values can take anywhere from a few weeks to a month or more. Our team works efficiently and typically delivers a brand strategy within one month.

The cost of business branding services may vary depending upon the services required.

We understand that every project is unique and provide customized quotes for every situation. We work within your budget to ensure you get the best solution for your business. Request a quote from our experts to get an accurate estimate for your specific needs.

Our branding specialists have expertise in developing brands of all sizes, including small businesses.

Whether a fresh start-up looking to increase brand awareness and visibility in a crowded marketplace, or an established small business hoping to implement a new brand identity that strengthens local brand authority, we can create and implement a bespoke brand strategy that best fits your requirements.

Business branding services can provide various benefits to your small business, including differentiation with a strong brand identity, trust and credibility, with a well-designed and consistent brand image.

Additionally, branding services define emotional connection with a compelling brand story, consistency with a comprehensive brand strategy, brand book & guidelines.

When occurring at a small business, these benefits can have a lasting effect in standing out against the competition and increasing long-term profitability.

Contact us today to learn more about how our branding services can directly benefit your small business.

At Digital Silk, our specialists deliver branding solutions to businesses of all shapes and sizes, across multiple industries.

Whether your business is in construction or hotel management, manufacturing or real estate, fill in our Request a Quote form to gain access to a free brand audit and consultation with our team of branding experts in your industry.

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Our Experts Have Won Industry Awards

Recognized Digital Agency Experts

Awards
Digital Silk IMA award
Digital Silk Telly award
Marcon awards
Digital Silk Horizon Interactive award
Digital Silk Communicator award
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Digital Silk Awwwards
Digital Silk W3 award
Recognition
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Expertise
  • Brand Strategy
  • Communication Strategy
  • Logo & Graphic Design
  • UI & UX Design
  • Package Design
  • Custom Web Design
  • eCommerce Development
  • Mobile App Development
  • Software & AI Development
  • ERP Portal Integration
  • Marketing Strategy
  • Social Media Marketing
  • Search Engine Optimization
  • Paid Media Marketing
  • Email Marketing
  • Creative Copywriting
  • Content Marketing
  • Influencer Marketing
  • Affiliate Marketing
  • B2B Direct Marketing
REQUEST A QUOTE
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