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Atlanta Branding Agency

Partner with a top Atlanta branding company to build, rebuild or optimize your brand. Position your business for growth.

  • Increase Brand Visibility
  • Foster Customer Loyalty
  • Position Your Brand For Success
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5 Star DesignRush Reviews

Branding Agency Excellence Award

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5 Star DesignRush Reviews

Branding Agency Excellence Award

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Branding Services In Atlanta

From strategic brand positioning to brand design, explore some of our most sought-after branding services.
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Brand Strategy

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Our brand strategy process is designed to help your brand perform in the marketplace and grow online. We work with you to identify market opportunities, pain points and messaging that will help you stand out.

Logo Design & Style Guide

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We understand how important your logo is in driving brand recognition. That is why our collaborative and transparent logo design process starts with a discovery session. We brainstorm ideas and designs logos for your approval.

Brand Naming

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Our approach is research and market driven. We will craft a unique and memorable name for your brand based on our meticulous research in your services and industry.

Brand Package Designs

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Strong visual communication is essential for differentiating your product against competitors.

Professional Rebranding Services

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Whether your looking to lightly refresh your brand or you want to completely reinvent your online identity, Digital Silk has the experience and knowledge to deliver a custom rebranding strategy that fits your business goals.

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OUR CLIENTS

Trusted Branding Agency In Atlanta

We partner with brands of all sizes,
from fast-growing start-ups to world-famous Fortune 500 corporations.

babiesrus logo
Babies R Us
rollink logo
Rollink
EV Universe logo
EV Universe
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Northwestern University
ibm logo
IBM
buddha brands logo
Buddha Brands
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Paul Stuart
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Spar & Bernstein
Sony logo
Sony
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NewDevRev
Dognomics Logo
Dognomics
Mitsui Plastics logo
Mitsui Plastics
puma logo
Puma Energy
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Xerox
enchant logo
Enchant Christmas
grenco logo
Grenco Science
OUR WORK

Featured Brand Strategy & Design Projects

Here’s a glimpse of our branding work
from light rebranding to complete brand reinvention.
Featured
  • Brand Strategy and Brand Campaign Messaging

    Refine positioning through a comprehensive landscape, audience and competitive analysis
  • Storage Products Brand Strategy

    Establishing a Distinct Consumer Brand for Premium Storage Products
  • Beachfront Condo-Hotel Brand Strategy

    Creating a Unified and Distinct Brand Identity for a Beachfront Condo-Hotel
  • EV Marketplace Branding

    Establishing brand positioning and strengthening brand identity for an innovative electric vehicle marketplace
  • End-To-End Dog DNA Test Branding

    Developing Dognomics’ brand, from strategy to design, to boost customer trust and loyalty
  • Automotive Rebranding

    Crafting brand collateral to drive brand recognition and alter perceptions across touchpoints
  • Biotechnology Branding

    Creating strategy and crafting design for branding collaterals to boost visibility
  • Electric Energy Brand Repositioning

    Revitalizing POWR2’s brand presence within the industrial energy industry through brand strategy, design and messaging
  • Extensive Brand Architecture

    Combining a system of healthcare brands under one roof to deliver a synergized brand identity
  • Brand Strategy and New Brand Identity

    Creating an authentic position as a national player in the wire and cable industry
  • A Comprehensive Landscape, Audience and Competitive Analysis

    We helped SAB refine its positioning through a comprehensive landscape, audience and competitive analysis. Our insights led us to a bold unique value proposition and differentiated messaging.

    We created brand campaign-style visuals that build upon the current brand style guide while infusing an updated tone, and bold imagery to reflect this messaging and to capture audiences.

  • Creating a Consumer Brand

    We developed a comprehensive brand strategy, aligning BIWIN’s brand identity with the preferences and expectations of its target audience, focusing on differentiation and value proposition.

    Our Branding team established a clear brand architecture, ensuring consistency and coherence across all consumer-facing touchpoints, while distinct from the corporate branding. We created compelling and evocative brand names for BIWIN’s storage product lines, resonating with the preferences and aspirations of the target market.

    Our experts crafted a distinctive and memorable logo that visually represented BIWIN’s premium storage products, reflecting their commitment to quality and innovation. They compiled a comprehensive brand book, detailing guidelines for brand usage, messaging, visual identity, and tone of voice, ensuring consistency and coherence in brand communication.

  • Creating a Unified and Distinct Brand Identity for a Beachfront Condo-Hotel

    Our team developed the new name, Lyfe Resort & Residences, to encapsulate the essence of a vibrant lifestyle by the beach. The brand strategy focused on differentiating Lyfe from its competitors by emphasizing its family-friendly atmosphere, privacy, and unique hybrid model.

    We designed a new logo to reflect the modern, upscale, and approachable nature of the brand. Our experts compiled a comprehensive brand book, detailing the visual identity, tone of voice, and brand usage guidelines.

  • Positioning A Brand For Digital Growth

    We helped EV Universe create and develop its brand positioning and identity to stand out as a new marketplace and knowledge hub for used electric vehicles.

    We launched this brand with targeted messaging, a custom-designed logo, a vibrant color palette and custom brand guidelines to ensure brand consistency and growth online.

  • Boosting Confidence With Strategy & Design

    We created a vibrant visual identity for Dognomics — a DNA test kit product for dogs. Our team delivered a range of branding solutions, including strategy, logo design, website design and packaging design.

    Our brand designers infused Dognomics’ commitment to superior care for dogs into their branding collaterals. The logomark represents the DNA double helix, along with care and heart for our canine friends, while the typography and color palette symbolize trust backed by science.

  • Rebranding To Realign Brand Values

    We rebranded automotive company Frontier Auto Parts, crafting a strong, distinctive identity that drives associations of efficiency and reliability.

    Our team crafted branded assets to boost recognition across touchpoints. Wall graphics, employee uniforms, van design and even stationery were designed to align with the new branding efforts.

  • Branding Across Touchpoints

    We supported Jeneil Biotechnology, a pioneer in fermentation technologies and natural flavors, in growing their brand online and establishing a visual presence at industry trade events.

    We partnered with Jeneil to establish a custom brand strategy, brand messaging and branded content. Our team also delivered visual guidelines, imagery and elements to tell a powerful visual story across a range of branded touchpoints, including website, brochures, internal and external collaterals, and trade show booths and exhibits.

  • Industry-Leading Rebranding

    We helped POWR2 reposition their brand and create messaging that supports thought leadership in the portable, hybrid electric power bank industry.

    Starting with strategy, our branding solutions extended to logo and color palette, website messaging and creating an energized presence at industry events.

  • Connecting A Portfolio Of Brands

    We helped TRC Healthcare, a leader in continuing education in the healthcare space, create and organize a cohesive visual language used across their large and expanding portfolio of brands.

    Our brand strategy, brand architecture and brand visual design services combined to help set the brand up to scale.

  • A National Player in the Wire and Cable Industry

    Our focus was on building out their value proposition pillars of industry expertise and customization to match customers’ needs. This is reflected in their website messaging, as well as the new brand identity we built for them to take their business into its next era.

    The brand logo tells the story of the many colors, cables and lengths of wiring solutions they provide, with a contemporary, hint-of-retro flair. We also did custom 3D visual work to enhance the impact of their wire and cable product on the website.

Our Atlanta Branding Process

See the tried and tested approach Digital Silk takes to drive measurable results.

Meet Our Atlanta Branding Experts

Receive expert insights, recommendations
and a custom proposal for your project.

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OUR INDUSTRIES

Top Atlanta Branding Agency

Our custom branding solutions support brands of all sizes, across industries.

From the patient-centric healthcare organizations to professional corporate branding, see how we grow brands across Atlanta.

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Healthcare Branding

Receive a distinct healthcare identity that fosters trust and connects with your patients.

VIEW HEALTHCARE BRANDING
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Construction Branding

Experience a reliable brand identity that showcases your reliability and excellence in the construction industry.

VIEW CONSTRUCTION BRANDING
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eCommerce Branding

Optimize your online store to give your customers a memorable and seamless online shopping experience.

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Corporate Branding

Forge a lasting corporate identity that communicates professionalism and strong market presence.

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Hotel Branding

Invite your guests into a memorable hospitality experience and encourage repeat stays.

VIEW HOTEL BRANDING
branding-industry-healthcare

Receive a distinct healthcare identity that fosters trust and connects with your patients.

VIEW HEALTHCARE BRANDING
branding-industry-construction

Experience a reliable brand identity that showcases your reliability and excellence in the construction industry.

VIEW CONSTRUCTION BRANDING
branding-industry-ecommerce

Optimize your online store to give your customers a memorable and seamless online shopping experience.

branding-industry-corporate

Forge a lasting corporate identity that communicates professionalism and strong market presence.

branding-industry-hotel

Invite your guests into a memorable hospitality experience and encourage repeat stays.

VIEW HOTEL BRANDING
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Find Answers

Atlanta Branding Agency FAQs

While branding establishes and defines your brand’s unique, ownable position in the marketplace and creates a strategy for delivery, marketing centers around the primary goal of promoting your products or services.

Branding lays out the groundwork by focusing on a brand’s story, values, mission, vision, visual identity and so on. Meanwhile, marketing translates this into actionable strategies to attract and engage with target audiences to convert your messaging into sales.

While a brand at any stage can benefit from hiring a branding agency, branding agency services are typically most effective for two types of businesses:

  • Startups: A branding agency can provide strong groundwork regarding brand identity and target audience connectivity for startups.
  • Stagnating businesses: A branding agency can provide fresh ideas that reimagine faltering companies by targeting new opportunities and answering current pain points.

Yes! A branding agency can benefit your brand at any stage, whether you’re looking to develop a branding strategy that resonates with your target audience or develops your brand identity with highly researched plans and expertly crafted designs.

With industry expertise, tried-and-tested methodologies and innovative technologies at their fingertips, branding agencies can open your business to endless new opportunities.

Branding agencies charge smaller fees for simpler projects, such as $5,000 for a custom logo design. End-to-end branding projects that include logo design, brand book, brand architecture and other services cost more — up to $25,000 and beyond.

If you’re looking to create a branded, custom website, this can cost up to $150,000.

Finding the best branding agency is a process that requires multiple stages:

  • Self-reflection: Consider your business’ goals, pitfalls and UVPs
  • Research: Analyze the reviews and portfolios of potential agencies
  • Meetings: Organize discovery calls with a handful of favorites
  • Decision: Use project proposals and an analysis of communication styles to make your final choice
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Our Experts Have Won Industry Awards

Recognized Digital Agency Experts

Awards
Digital Silk IMA award
Digital Silk Telly award
Marcon awards
Digital Silk Horizon Interactive award
Digital Silk Communicator award
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Recognition
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Expertise
  • Brand Strategy
  • Communication Strategy
  • Logo & Graphic Design
  • UI & UX Design
  • Package Design
  • Custom Web Design
  • eCommerce Development
  • Mobile App Development
  • Software & AI Development
  • ERP Portal Integration
  • Marketing Strategy
  • Social Media Marketing
  • Search Engine Optimization
  • Paid Media Marketing
  • Email Marketing
  • Creative Copywriting
  • Content Marketing
  • Influencer Marketing
  • Affiliate Marketing
  • B2B Direct Marketing
REQUEST A QUOTE
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Branding Services
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