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Trade Show Exhibit Design Company

Our trade show exhibit design company experts help you develop immersive brand experiences that stand out from the crowd.

  • Create Memorable, Engaging Exhibits
  • Design On-Brand Collateral
  • Develop a Cohesive Brand Presence
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Trade Show Exhibit Design Services

Our full-service agency is committed to adding value across every touchpoint of your brand experience. Explore our trade show services.

Graphic Design

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Craft a powerful visual experience that effectively communicates and supports brand messaging.

Illustration Design

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Create displays and other branded collateral that stand out from the competition.

Packaging Design

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Stand out on the shelves with packaging design that packs a real punch.

Logo Design

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Develop a logo that not only speaks to your target audience but also transitions seamlessly on- and off-line.

Brand Strategy

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Start with brand, audience and competitor research to build a messaging and identity strategy that positions you for success in your niche.

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Our Clients

Industry Leading Trade Show Exhibit Design Agency

We create custom exhibit designs for organizations of all sizes and specialties.

babiesrus logo
Babies R Us
rollink logo
Rollink
EV Universe logo
EV Universe
Northwestern_Qatar_Logo_2_
Northwestern University
ibm logo
IBM
buddha brands logo
Buddha Brands
paul stuart logo
Paul Stuart
spar bernstein logo
Spar & Bernstein
Sony logo
Sony
new-dev-rev logo
NewDevRev
Liberty Green Logistics
Liberty
doforms web design case study
doForms
BEP A nalytics
BEP
Mitsui Plastics logo
Mitsui Plastics
sobo_sobo_white_logo
Sobo & Sobo
sandler_white_logo
Sandler
OUR WORK

Featured Case Studies

From strategy to design and beyond, we’ve partnered with companies of all sizes to develop superior brand experiences.
Featured
A background image for EV Universe of a car driving on an empty road.
ev
Electric Vehicle eCommerce Marketplace

Our team crafted a cutting-edge, on-brand design that strengthens the distinctive visual identity of electric vehicle marketplace EV Universe.

Featuring dynamic visuals and interactive elements, the innovative platform drives credibility while elevating user experience for buyers and sellers alike.

A background image for Northwestern Medill of a professor giving a speech
northwestern
Responsive University Web Design

Our full suite of agency solutions, from digital strategy to messaging, site architecture and responsive development, transformed Northwestern Medill’s online experience.

We produced an engaging, easy-to-use experience through micro-animations and a meticulously planned user journey to boost conversions and drive student and staff satisfaction.

A background image for Sony Rewards of a couple laughing
sony
Gamified Digital Platform

Our award-winning designers approached Sony Rewards’ aim to increase on-site engagements by delivering a stripped-back custom web design.

The intuitive technology website features easy-to-use dropdown navigation menus and crystal-clear CTAs to drive signups.

A scientist doing his work in a lab
SNP
Biotech Brand & Digital Presence Development

We delivered a custom website redesign alongside new brand positioning and brand messaging solutions to rebuild SNP Therapeutic’s visibility in the DNA testing market.

Following in-depth research, our brand and digital strategists crafted a corporate design across redefined site architecture.

A background image for Bang & Olufsen of a man wearing headphones
BO
Hi-Tech eCommerce Store

By creating a distinctive design tailored for a high-end electronics eCommerce store, we helped position Bang & Olufsen as a tech market innovator.

With a unique design and a streamlined sales funnel, our digital solutions targeted both UX and UI to grow brand visibility and customer engagement.

four people on a vacation
rollink solution-2
Premium Luggage e-Shop

From website design to digital marketing, brand strategy and SEO, our end-to-end digital solutions helped Rollink grow their revenue by 500% as they entered the U.S. market.

Our WooCommerce-powered solution features micro-animations, an immersive product experience and a checkout process optimized for conversions.

A background image for NewDevRev of skyscraper buildings
Trio of NewDevRev website images
Real Estate Digital Experience

Our web design and development specialists worked to provide NYC-based real estate firm NewDevRev with an upscale web design on a custom-developed platform.

Through a creative, responsive design that includes a tailor-made search and filter element, visitors can easily access NewDevRev’s upscale website.

A background image for G2 Esports of a live eGaming show
g2
Reimagined eSports Platform

Working with G2 eSports’ community-based identity, we developed a custom eCommerce platform to reinforce the organization’s legendary position in the eSports industry.

Our design and development team introduced a streamlined shopping experience and strategically planned community design to grow conversions and support brand authority.

An image of a shoe store
paul
Luxury eCommerce

We reimagined luxury men’s clothing brand Paul Stuart’s digital experience with a streamlined conversion funnel and custom eCommerce design.

Our design helped increase on-site engagement and conversions through a mixture of user-friendly features and a reinvention of Paul Stuart’s classic visual identity.

Background image of a man filling up his car with gas for Puma Energy
puma energy solution
Modern Energy Website Redesign

We delivered a modern website redesign for global energy company Puma Energy. Our team created a responsive web design with UX-optimized features, including strategically chosen typography, vibrant colors throughout and high-quality custom graphics, in turn increasing engagement by 63% in three weeks.

We also provided extensive keyword research and search engine optimization, helping to grow website visitors by 27% in the same period.

person cooking
ventura
Food & Beverage Web Development

We redesigned Ventura Foods’ corporate website to create a fully optimized digital experience.

Included in the user-centric design is a video in the hero section, engaging micro-animations, a custom cursor and chatbot functionality.

Background image of a woman using a tablet for MOD
A trio of Modula website images
B2B eCommerce Design & Development

We were tasked with launching a new website for National Lighting’s high-quality B2B power charging accessories and lighting solutions company, MOD.

Our team delivered end-to-end digital services to elevate MOD’s UX and boost orders. Our partnership spanned website strategy, architecture and messaging, responsive design and development, custom eCommerce integrations and marketing.

Background image of cupcakes for Barton G
A trio of Barton G website screenshots
Immersive Events Website

We delivered a creative, interactive website for one-of-a-kind restaurants and events brand Barton G. Using custom images and motion graphics, our designers and developers crafted an engaging UX that perfectly captures the Barton G brand.

Despite aiming to entertain visitors on every step with a “wow” factor UI, Barton G’s website also follows core UX principles and contains simple, yet striking, messaging that converts.

Background image of city skyline for Spar & Bernstein
LawSB-solutions-1
Law Firm Digital Presence & Visibility

Our team worked with legal services provider Spar & Bernstein to extend the group’s online presence. To achieve this, we delivered a set of custom digital strategy, conversion-optimized messaging, responsive design and SEO solutions.

We improved LawSB’s keyword optimization, content and technical SEO strategy, extending the website’s organic traffic 14x in six months.

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Our Value

Our Trade Show Exhibit Design Company UVPs

Experience the Digital Silk difference. These are the core principles on which we base our success.

Project Ownership

Project Ownership

We treat every project as our own, proactively identifying every opportunity for growth.

Trade show designer taking project ownership at her desk
Transparency

Transparency

Maintain complete visibility over your project with regular communication, meetings and reporting.

Trade show designers discuss a project transparently
Measurable Results

Measurable Results

We define specific KPIs to fit your unique business goals and engineer your product for performance.

Trade show exhibit design company picturing measurable results

Meet Our Trusted Trade Show Exhibit Design Experts

Request an audit, a quote, and our personalized recommendations for next steps.

Set Up A Consultation
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Our Scope

Delivering Trade Show Exhibit Design Services Across Industries

In addition to making your booth unforgettable, our team specializes in designing trade show exhibits that meet the unique needs of your industry.

Branding experts elaborating a B2B strategy

Build trust, attract clients, and stand out from the competition with a strong B2B brand.

Explore B2B Branding Services
Branding expert elaborating a corporate branding strategy

Unify your team, communicate your values, and make a lasting impression with corporate branding.

A construction worker in front of a construction site

Build your reputation, showcase your expertise, and stand tall with expert construction branding.

Explore Construction Branding Services
The frontispiece of an apartment building

Attract buyers and sellers, establish credibility, and close deals with powerful real estate branding.

Expert Insights

Our Trade Show Design Best Practices

Years of experience and industry trends have informed our experts’ approach to trade show design. 

Start With Strategy

Start With Strategy

Use data and research to define your target audience and how best to communicate with your ideal customer personas.

Trade show brand strategist presenting strategy
Communicate Your UVPs

Communicate Your UVPs

Create a booth that stands out from the rest with clear, concise content that leads with your brand’s benefits.

Trade show designers analyze UVPs
Stay On Brand

Stay On Brand

Follow your established brand guidelines to create a cohesive look and feel from your website to printed material and packaging.

Trade show designer presents on-brand messaging
Step-By-Step

Our Trade Show Agency Follows A Reliable Process

We start with strategy and follow industry best practices to create world-class trade show exhibit designs.

Onboarding & Research
Style Exploration
Design & Refine
Get Ready To Show

Onboarding & Research

Your brand’s existing visual guidelines and our in-depth research will inform your trade show design strategy.

We’ll start by taking stock of your brand identity, products and services, target audience, and positioning in the competitive landscape.

Onboarding call at a trade show exhibit design company

Style Exploration

We’ll create a handful of trade show design mock-ups for your consideration that accurately reflect your brand.

Our branding experts can help you map out a set of style guidelines for a cohesive brand presence across platforms going forward, no matter who’s speaking on your behalf.

Initiatl trade show exhibit design company logo concepts

Design & Refine

Once we’ve identified the style that best matches your brand positioning and product, we’ll begin sketching.

All of the printed and multimedia components of your trade show exhibit begin to take shape. Your review and input will help us zero in on the final show-ready versions.

Trade show exhibit design company refining design ideas

Get Ready To Show

With your approval, our team creates your final trade show exhibit design.

We integrate your brand’s unique visual elements and messaging throughout all the exhibit’s elements to put together an immersive, fully-branded attendee experience.

Trade show exhibit design company finalize brand design concepts
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Find Answers

Trade Show Exhibit Design Company FAQs

Trade show graphic design generally refers the set of printed visual assets your brand displays at an exhibit booth that use text and imagery to communicate brand messaging.

This can include, but is not limited to, items such as:

  • Backdrops
  • Brochures
  • Banners and other signage
  • Table-top and pop-up displays
  • Multimedia like videos or digital presentations
  • Other branded collateral (like t-shirts, pens, and hats)

On average, your trade show exhibit has just three seconds to catch an attendee’s attention.

In other words, you’ve got three seconds to convince them your booth’s worth visiting — and your brand is worth their time.

Luckily, humans make most of their judgments based on visual information. Therefore, your design is capable of a whole lot of heavy lifting.

Making a great first impression is easier when you have professional trade show graphics to do the talking for you.

Making a great impression at trade shows is vital to getting the most of your time, effort and resources.

Set your brand up for success; start by defining a few key areas:

  • Brand Identity: Is your brand more serious or casual? Traditional or edgy? Reserved or playful? Consult your branding and communication strategy for guidelines on your brand’s voice and use of its unique elements.
  • Target Audience: Who is your brand meant to appeal to? Are you marketing to individuals or other organizations? Start by defining your customer personas, then determine how best to communicate with them.
  • Brand Recognition: How recognizable is your name at this kind of event? Are you focusing on overall brand awareness and attracting new customers, or are leaning on an established identity to introduce a new product or service?

Just to get this out of the way, there’s no singular answer for this question. What we can say, though, is that you should view trade show graphics as an investment into your brand.

Your trade show exhibit design’s quality and overall effectiveness reflect directly on your brand. Your customers are likely to be savvy and will notice if your graphics and messaging are low-effort, unoriginal or just plain boring.

Settling for less can end up doing more harm than good; while you might save money in the short-term, your brand reputation can take a hit.

When it comes to trade show graphics, don’t cut corners. If you don’t have the time or specialists on-hand to create the right graphic content to fit your vision, we suggest outsourcing.

A team of dedicated graphic design specialists can get you the greatest return on your investment, help boost your brand recognition and authority, and attract new customers.

If you’re still looking for a cost estimate, you can set up a consultation with our experts who can provide a quote and personalized service package.

If you’ve decided to pursue professionally designed graphics, we suggest looking into a full-service design agency to really compound your investment.

Full-service agencies like Digital Silk can provide not only specific design services, but a whole host of accompanying services and expert consultancy to enhance your entire branding and marketing strategy.

Your brand can benefit from services such as:

  • Packaging design
  • Logo design
  • Brand strategy
  • Brand book creation
  • Creative web design
  • Digital marketing
  • SEO optimization

At Digital Silk, we have branding and design experts based throughout the U.S. and internationally.

You can find our services for your next trade show in the following areas and beyond:

  • Chicago
  • Los Angeles
  • Miami
  • New York

Get in touch with our team today to prepare for your next trade show.

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