eCommerce Development Insights
An Ultimate Guide To eCommerce Development Companies
If you’re looking to build a unique online experience that drives sales for your business, you’re not alone.
There are an estimated 26.5 million eCommerce websites worldwide.
Many of these will have worked with eCommerce development companies to boost their online presence.
So, how can you choose the right agency to deliver a custom solution that connects with your target audience while boosting user experience and revenues for your e-store?
Let’s dive straight into the what’s, how’s and examples below.
If you’re looking to build a unique online experience that drives sales for your business, you’re not alone.
There are an estimated 26.5 million eCommerce websites worldwide. Many of these will have worked with eCommerce development companies to boost their online presence.
So, how can you choose the right agency to deliver a custom solution that connects with your target audience while boosting user experience and revenues for your e-store?
Let’s dive straight into the what’s, how’s and examples below.
What Is An eCommerce Development Company?
An eCommerce development company is a professional agency that builds, optimizes and manages online stores to seamlessly handle every aspect of the customer journey.
From initial touchpoints to checkout and returns, an eCommerce development agency will deliver a high-end user experience and user interface with the goal of boosting sales through an engaging and seamless shopping experience.
What Does An eCommerce Development Agency Do?
An eCommerce development agency will craft an online experience meets consumer expectations to drive online revenue by creating an unrivaled shopping journey.
Expert eCommerce website designers and developers within the agency provide a range of solutions, including:
- Website development
- Website design
- Payment integration
- Inventory management
- User experience optimization
How Our eCommerce Development Agency Builds e-Stores
Building an e-store that aligns with your brand identity, connects with your target audience, and drives sales is a process that requires multiple stages beyond just design and development.
Here’s how we do things at Digital Silk:
Step 1. Outline Your Project Requirements & Goals
Every eCommerce design and development project starts long before the developers get to coding.
An onboarding call will provide the first opportunity to outline your brand’s targets and project requirements. By “scoping the project,” our digital strategists can create a project estimate for delivery before sending to you for approval.
What comes next? The signing of the contract and project lift off!
Step 2. Choose Your Platform, Domain & Hosting
Your online store will have unique aspects and requirements, and that’s a good thing!
As an experienced eCommerce website development company, it’s our responsibility to understand your business model and store structure. This way, we can suggest the best content management system (CMS), hosting provider and even domain name for your e-store.
With a team of platform agnostic eCommerce website designers and developers, we suggest solutions that suit you, not us. This means we can deliver your e-store whether on:
Step 3. Plan Your Structure & Shopping Journey
With your project’s timeline in full flow (following a tailor-made Gantt-Chart), we turn our attention to your site’s structure.
Alongside your dedicated digital strategist, our team will draft a sitemap and user journey for your eCommerce website. This way, we make sure your e-store's navigation and conversion funnel are streamlined to boost user satisfaction and sales.
Step 4. Develop Your Custom Backend
The first step of development is to set up local development environments, as well as a staging server.
Why do we do this?
Because this way we can build, test and share your website behind closed doors, without impacting any live operations.
Simultaneously, our development team will set up the skeleton project in your chosen CMS and add backend requirements such as payment, shipping, taxes, products, categories and so on.
Step 5. Design Your Optimized Frontend
Having developed the bare bones and vital elements of your eCommerce store, we’ll get to work on bringing your site to life.
Through frontend design and development, you’ll see the addition of graphic elements, color schemes and animations. This stage is vital in creating an engaging experience that resonates with your customers and provides a top-level shopping experience.
Step 6. QA & Launch Your Online Store
With your eCommerce website design services and development solutions completed, your e-store will be ready for a pre- and post-launch testing.
Here’s how we do it:
- Firstly, we do a pre-launch QA, including smoke, functionality and regression testing
- Next comes user acceptance testing (UAT)
- We then fix any bugs or add extra features requested during the UAT
- Then comes launch!
- Finally, we carry out an in-depth post-launch QA
Step 7. Maintain Your eCommerce Website
The final step of our eCommerce development journey is post-launch maintenance.
By utilizing a warranty period or monthly retainer, you’ll have experts on hand to help with any teething issues or post-launch bugs, resulting in an error-free user experience.
Our eCommerce Development Highlights By Platform
Hoping to see some end results from our eCommerce development portfolio? Here’s an example from each of the major platforms your e-store might operate on.
1. WooCommerce: Rollink
We delivered end-to-end WooCommerce development solutions to support Rollink as it launched its innovative luggage concept to the U.S. market.
The result?
Vibrant colors and micro-interactions that matched the brand’s bright, colorful and energetic personality while increasing revenues by 500%.
2. Magento: EuroLux
Our Magento developers worked alongside our Digital Silk team of digital strategists and designers to provide antique furniture business Eurolux with a digital strategy, custom messaging and responsive website development solutions.
The result?
A seamless user journey and easy-to-use checkout process designed to limit abandoned carts and boost revenues.
3. Shopify: Studenglass
Our Shopify development team partnered with glass hookah brand Studenglass to deliver a high-end experience that matches their high-quality products.
The result?
An exclusive, engaging, UX and UI with liquid animation and dark mode as the website’s standout features.
Partner With Digital Silk For Your eCommerce Development Project
By working with Digital Silk, you’ll gain access to senior-level digital strategists, expert developers, and award-winning eCommerce website designers.
We focus on creating a digital experience that connects with your target audience, in turn boosting customer satisfaction and driving results.
Our mantra is to:
- Take project ownership
- Act with transparency
- Deliver measurable results
Contact our team online or call us at (800) 206-9413 to tell us about your eCommerce project’s requirements, or request a quote to receive a free, custom quote.
