WordPress is the most used content management system (CMS) in the world. It powers 31.3 million live websites.
Part of what makes WordPress so popular are its plugins.
These easy integrations connect to your website, providing extensions and additions that help you build any type of website you want, including an online store.
But with almost 60,000 plugins available on WordPress.org, how can you tell which will work best for your business?
Below, we highlight the seven best WordPress eCommerce plugins, analyzing their usability, flexibility, features and price to help you choose the top plugins for your e-store.
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What To Consider When Choosing eCommerce Plugins For WordPress
The best eCommerce plugins for your WordPress store are those that fit your business’ unique goals, requirements and parameters.
We analyzed each of the top WordPress eCommerce plugins by the following criteria to help you decide which are best for you.
- Ease of use: Some plugins are user-friendly, supporting small startups with an easy-to-understand user interface (UI) and accessible support team. Others require niche skills or technical knowledge, making them better for companies with access to in-house or freelance developers.
- Flexibility: A plugin’s flexibility is central to its relevance for your online store, from compatibility with your e-store’s other plugins and integrations to the types of products or services the plugin supports.
- Scalability: The best eCommerce plugins have the capacity to keep up with your e-store’s requirements as it grows, continuing to provide a top-level user experience (UX) as your number of products or website traffic increases.
- Features: While some eCommerce plugins provide a wide array of features, others specialize in a select area. The best plugins are those that fix the pain points of your brand and customers through their features.
- Price: eCommerce plugins can be free or paid, with pricing plans targeted at differently sized e-stores. Your job is to choose the plugins that best fit your budget.
- Reviews: The best plugins for WordPress have a high number of positive reviews, showing how the plugin functions when put into practice.
7 Best WordPress eCommerce Plugins
Seven of the best WordPress eCommerce plugins to use for your e-store in 2024 are:
1. WooCommerce
WooCommerce is one of the most well-known, open-source eCommerce solutions that enables WordPress users to turn their website into an online store.
It currently powers almost 5.4 million online stores worldwide.
- Ease of use: WooCommerce offers a recognizable WordPress-based UI, enabling quick learning and easy product management. The plugin also has a large global community and customer support options.
- Flexibility: WooCommerce is highly customizable, allowing you to configure the plugin with countless functionalities such as payment, shipping, tax, inventory management and design options.
- Scalability: WooCommerce supports businesses of all sizes, from startups with low budgets to popular e-stores as the plugin has no product limit and a large traffic volume capacity.
Features:
- Secure payment gateways
- Inventory management and stock control
- Flexible shipping options and tax calculations
- Detailed reporting and analytics
- Integrations with marketing platforms
- Multilingual and multi-currency support
Price:
WooCommerce is free.
Reviews:
- 4.5/5 with over five million active installations
2. Ecwid eCommerce Shopping Cart
Ecwid eCommerce Shopping Cart is an open-source platform that allows business owners to sell products and services across multiple channels.
- Ease of use: Ecwid uses a simple Gutenberg block-builder dashboard while providing 24/5 support services to solve any queries.
- Flexibility: Ecwid integrates with a range of social media platforms, website and apps. It also supports various payment gateways, like Stripe or PayPal, making it customizable to the solutions your online store is set up with.
- Scalability: The platform’s pricing structure is designed to scale with your business, showing that it is compatible for both low-budget startups and large enterprises.
Features:
- Social media selling, including Facebook, TikTok and Instagram
- Point-of-sale (POS) and marketing integrations
- Responsive design functionality
- Unlimited storage and automatic backups
- Automatic shipping and taxes
Price:
Ecwid has a range of free and paid solutions.
- Free: $0 a month
- Venture: $25 a month
- Business: $45 a month
- Unlimited: $105 a month
Reviews:
- 4.5/5 with over 20,000 active installations
3. BigCommerce For WordPress
BigCommerce For WordPress integrates BigCommerce’s enterprise eCommerce solution with WordPress’ content management system (CMS).
BigCommerce supports almost 40,000 live websites globally, including brands like Gillette and GitLab.
- Ease of use: BigCommerce For WordPress reduces the number of elements on the WordPress backend, streamlining and simplifying the dashboard management experience.
- Flexibility: BigCommerce For WordPress allows for content management on WordPress and eCommerce management on BigCommerce, providing a range of features and personalization to fit your unique requirements.
- Scalability: BigCommerce For WordPress supports greater scalability than WordPress alone, providing access to the enterprise-level functions that help to build complex catalogs, and manage large volumes of concurrent traffic, orders and analytics.
Features:
- Up to 600 stock-keeping unit (SKUs) per product and 250 product values for a single option
- Multi-channel selling across eBay, Amazon, Facebook, Instagram and Google
- 65 payment gateway integrations
- Multiple site management in one dashboard
- Gutenberg compatibility
Price:
While the plugin is free to download, only BigCommerce members can access its solution.
The pricing plans to become a BigCommerce member are:
- Standard: $39 a month
- Plus: $105 a month
- Pro: $399 a month
- Enterprise: Custom pricing
Reviews:
- 3.8/5 with over 700 active installations
4. SureCart
SureCart is a multipurpose eCommerce plugin built for WordPress and designed to simplify both backend management and frontend shopping experiences.
- Ease of use: SureCart provides a user-friendly interface while also integrating with popular themes, like Astra and Divi, to support backend familiarity and drag-and-drop builders.
- Flexibility: SureCart supports vendors of all types, whether selling physical products, subscriptions and services or providing digital downloads and donations. It is also compatible with nine pre-added native plugins and over 500 third-party extensions to shape the plugin in the direction you need.
- Scalability: SureCart is built to handle large volumes of traffic, orders and analytics, making it suitable for businesses of all sizes. It’s also optimized for performance, ensuring that your online store remains fast and responsive even under heavy loads.
Features:
- Multiple payment processors and options
- Order bumps and upsell funnels
- Flexible checkout form builder
- Real-times VAT and sales-tax calculations
- Affiliate program
Price:
While the plugin is free to download and use, paid options are available for scaling businesses.
- Launch: $0 a month
- Grow: $29 a month
- Scale: $59 a month
Reviews:
- 4.8/5 with over 10,000 active installations
5. Easy Digital Downloads
Easy Digital Downloads is a WordPress plugin that enables the sale of digital products and subscriptions.
- Ease of use: Easy Digital Downloads has a no-code setup wizard but also includes complex elements, such as its integrations, for designers and developers.
- Flexibility: Easy Digital Downloads is targeted at digital solutions only, making it an unviable option for physical store owners or product vendors.
- Scalability: Easy Digital Downloads’ main audience is small businesses. However, the plugin manages large catalogs of digital goods, processes transactions and provides detailed reporting and analytics to support the growth of online businesses.
Features:
- Reporting tools for analyzing sales, customers
,and products - Customizable product listings, payment gateways and digital delivery methods
- Efficient management of digital goods and sales processes
- Support for large catalogs of digital products
- Detailed reporting and analytics for informed decision making
Price:
The plugin offers four paid subscription plans.
- Personal: $99.50 a year
- Extended: $199.50 a year
- Professional: $299.50 a year
- All access pass: $499.50 a year
Reviews:
- 4.7/5 with over 50,000 active installations
6. Dokan Multivendor
Dokan Multivendor is a multivendor marketplace plugin for WordPress that helps you connect customers with multiple sellers via online listings.
These online marketplaces make up a large portion of eCommerce activity, and are due to reach almost $2.2 trillion in global revenues by 2027.
- Ease of use: Dokan Multivendor is a codeless solution designed to be intuitive and easy-to-use through visually appealing dashboards and reports, enabling the setup of an online marketplace in under one hour and straightforward management for your marketplace’s individual vendors.
- Flexibility: Dokan Multivendor is targeted only at online marketplace providers, meaning online stores selling their own products and services won’t benefit from its WordPress plugin. However, its customizable aspects, such as payment integrations and product listings, help create a flexible UX.
- Scalability: Dokan Multivendor allows an unlimited number of vendors on any marketplace, each with the ability to create an unlimited number of products.
Features:
- Vendor dashboard for managing products, orders
,and payouts - Customizable vendor registration and approval process
- Integrated payment processing with support for various gateways
- Detailed sales reports and analytics for vendors and store owners
- Shipping management and tax calculations
Price:
Dokan Multivendor has a range of paid and free subscription options.
- Always free: $0 a year
- Starter: $149 a year
- Professional: $249 a year
- Business: $499 a year
- Enterprise: $999 a year
Reviews:
- 4.6/5 with over 50,000 active installations
7. WP EasyCart
WP EasyCart is a WordPress eCommerce and shopping cart plugin. It helps businesses set up their e-store and sell a range of products or services to online customers.
Considering almost 70% of online shopping carts are abandoned, dedicated shopping cart plugins are an important way to drive sales and limit bounce rates.
- Ease of use: WP EasyCart is designed to be user-friendly, with a straightforward installation process and an intuitive dashboard that makes it easy to manage and improve your online store.
- Flexibility: WP EasyCart supports a wide range of businesses that sell retail products, subscriptions, digital downloadable goods, gift cards, donations and services. Its range of integrations and compatibility with a variety of WordPress themes also make it a flexible choice regardless of your tech stack.
- Scalability: WP EasyCart’s plugin can handle an unlimited number of products, helping your business as you expand your product portfolio and customer base.
Features:
- Integrated payment processing with 30+ providers, including Stripe, Square and PayPal
- Customizable product listings and shopping cart experience
- Inventory management and order tracking
- Coupon and discount management
- Detailed reporting and analytics
Price:
The WP EasyCart plugin is free, however paid plans are available with additional features.
- Free plugin: $0
- Pro cart plugin: $69 a year
- Premium cart plugin: $89 a year
Reviews:
- 4.5/5 with over 5,000 active installations
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Which Is The Most Popular eCommerce Solution For WordPress?
WooCommerce is the most popular eCommerce plugin for WordPress – powering almost one in five of all live WordPress sites.
Due to its popularity, compatibility and flexibility, there are countless eCommerce plugins that require WooCommerce to function. This makes WooCommerce an integral element of most WordPress e-stores.
However, this doesn’t make WooCommerce the best eCommerce solution for every WordPress website.
WordPress eCommerce solutions address a range of pain points to help online stores optimize their external shopping experiences and internal operations.
They are also better fits for some project requirements than others, making the quality of WordPress eCommerce plugins subjective.
FAQs About WordPress eCommerce Plugins
Some of the frequently asked questions (FAQs) our experts at Digital Silk receive from clients looking to build an eCommerce store on WordPress include:
Question 1. How can I turn my WordPress website into an online store?
To integrate eCommerce into your WordPress site, choose from a variety of eCommerce plugins like WooCommerce, Easy Digital Downloads or WP EasyCart.
Install and activate the plugin of your choice, set up your products, configure payment gateways and start selling online seamlessly.
Question 2. Are WordPress eCommerce plugins free?
WordPress eCommerce plugins often offer free versions with essential features.
However, there are also premium extensions available for advanced functionalities and support.
Question 3. Is WordPress eCommerce the same as WooCommerce?
WordPress eCommerce is a broad term referring to using WordPress for online selling, while WooCommerce is a specific plugin designed for eCommerce on WordPress.
While WordPress can support various eCommerce plugins, WooCommerce is a dedicated solution tailored for creating online stores within the WordPress platform.
We build custom e-stores on WordPress. Request a Quote
Grow Your WordPress Store With Digital Silk
Wrapping your head around the best eCommerce plugins for WordPress is one thing, but installing and setting them up in a way that boosts sales, drives customer satisfaction and expands your online presence takes skill and experience.
Regardless of your platform or project requirements, our expert team of designers, developers and digital strategists work together to guide you through your journey to digital success.
As a full-service web design agency, we provide a full suite of services to grow your brand online, whatever your niche.
Our core specialties include:
- eCommerce web design and development
- Magento development
- Shopify development
- Custom web design and development
- Digital branding and digital marketing
For every client, our mantra is to:
- Take project ownership
- Provide total transparency
- Deliver measurable results
Have an eCommerce project?
Contact or call us at (800) 206-9413 to schedule a consultation. Or fill out the Request a Quote form below to tell us about your unique project requirements.
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