WordPress themes are used by millions of websites around the world and there are thousands of options to choose from.
While themes don’t always provide the individuality or high performance of custom websites, they can be a great place to start if you lack the technical know-how of website development or are looking for a proven design with support features.
With over 12,000 free WordPress themes available on WordPress.org and almost 18,000 paid themes on the premium marketplace ThemeForest, finding the right one for your business can be a challenge.
To help you narrow down your selection, we picked the 50 best WordPress themes in 2024. We’ll discuss both free and paid options of all types, including:
- Free themes
- Multipurpose themes
- Portfolio website themes
- eCommerce themes
- Blog themes
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How To Choose The Best WordPress Themes
When choosing the best WordPress theme for your website or online store, consider how it fits with your brand’s mission, goals, requirements and limitations.
Five core aspects to keep in mind include:
- Features: WordPress themes come with an array of features, from managing your site’s admin area to offering pre-made blocks and designs. Understand which are most important for your website and choose the themes that deliver these features.
- Compatibility: Whether your business uses certain analytics platforms, SEO tools or WordPress plugins, make sure the theme you pick can be easily integrated with your existing tech stack.
- Usability: While some themes offer codeless drag-and-drop setup, others rely on technical knowledge to create a highly customized UI and UX. Choose your theme depending on your business’ access to web design and development knowledge.
- Price: There is a WordPress theme for every brand, from free community themes for startups to premium themes that range from $13 to over $1,000 for large enterprises. Be sure to check the initial price and the cost of essential features within the theme.
- Reviews: Themes with a high volume of downloads and positive reviews are more likely to run smoothly and provide a high-quality solution for your site. However, they may also give your online presence a similar UI to competitors using the same theme.
Best Free WordPress Themes
Useful for starter sites and cost-cutting, thousands of free and freemium WordPress themes are available for download for your site.
1. GeneratePress
GeneratePress is a freemium, open-source WordPress theme known for its speed, usability and accessibility.
Features:
- Block-based page builder
- 100% PageSpeed scores
- Third-party plugin capacity
- Customizable layout options
- 25+ languages available
Price:
GeneratePress is free with a paid premium option.
- Free: $0
- Premium: $59 a year
Reviews:
- 5/5
- 600,000+ active installations
2. Blocksy
Blocksy is a free Gutenberg and WooCommerce WordPress theme that offers advanced customization options using React components.
Features:
- Page-builder compatibility
- Customizable layout options
- Dark mode feature
- Color and typography settings
- WooCommerce integration
Price:
Blocksy is free to download with premium paid options.
- Free: $0
- Personal: $69 a year
- Professional: $99 a year
- Agency: $149 a year
Reviews:
- 5/5
- 100,000+ active installations
3. Albatross
Albatross is a property management and hotel bookings WordPress theme, powered by the MotoPress Hotel Booking Lite plugin.
Features:
- Elementor page builder compatibility
- Animations, maps and galleries powered by Stratum
- Theme accent colors customization
- One-click demo import
- Property management, bookings and payment integrations
Price:
Albatross is a free WordPress theme.
Reviews:
- 5/5
- 1,000+ active installations
4. Ashe
Ashe is a free WordPress blog theme, supporting personal and small business websites with eCommerce integrations.
Features:
- Featured blog slider
- WooCommerce integration
- Responsive design
- Translation-ready code
- SEO optimization functionality
Price:
Ashe is a free WordPress theme.
Reviews:
- 5/5
- 40,000+ active installations
5. Kadence
Kadence is an ultra-fast WordPress theme with a built-in header builder, designed to make building websites captivating and effective.
Features:
- Website building with Kadence AI Starter Templates
- Integrations with popular plugins like WooCommerce and LearnDash
- Header and footer builders for complete customization
- Global color and typography controls
- Responsive layouts
Price:
Kadence is free to download with some paid optional extras.
- Free: $0 a year
- Essentials: $149 a year
- Full: $219 a year
Reviews:
- 4.8/5
- 300,000+ active installations
6. Bard
Bard is a modern personal and multi-author blog theme with storefront capabilities.
Features:
- WooCommerce integration
- Unlimited widget areas
- Live customization preview
- Responsive design
Price:
Bard is a free WordPress theme.
Reviews:
- 4.8/5
- 10,000+ active installations
7. Go
Go is a flexible WordPress theme using the Gutenberg editor and CoBlocks plugin to provide a simple, yet customizable backend UX.
Features:
- Custom colors and menus
- Block editor
- eCommerce capabilities
- Translation-ready code
Price:
Go is a free WordPress theme.
Reviews:
- 4.8/5
- 70,000+ active installations
8. Neve
Neve is a mobile-first theme with over 100 starter templates, making it accessible to all types of businesses.
Features:
- Website layout options
- Header and footer customizer
- Page builder compatibility, including Gutenberg and Elementor
- Global color palettes
- 100+ downloadable demo sites
Price:
Neve is a freemium theme with both free and paid options.
- Free: $0 a year
- Personal: $69 a year
- Business: $149 a year
- Agency: $249 a year
Reviews:
- 4.7/5
- 300,000+ active installations
9. PopularFX
PopularFX is a freemium theme that uses a visual page builder to simplify the website design process.
Features:
- 500+ design templates
- 1,000+ pre-made sections
- Drag-and-drop and live editing
- Basic and pro widgets
Price:
PopularFX is free to use with premium options also available.
- Free: $0
- Personal: $59
- Professional: $89
- Business: $249
Reviews:
- 4.6/5
- 100,000+ active installations
10. Vantage
Vantage is a free, multipurpose theme built around the SiteOrigin Page builder, giving you control over page layouts with a drag-and-drop interface.
Features:
- Boxed or full-width layout
- Multiple header options
- CSS editor
- Widget bundles
- WooCommerce integration
Price:
Vantage is a free WordPress theme.
Reviews:
- 4.6/5
- 50,000+ active installations
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Best Multipurpose WordPress Themes
Whether free or premium, the best multipurpose WordPress themes deliver an array of features and customizations to support businesses of all backgrounds.
11. Astra
Astra is an all-purpose base theme with built-in schema code that speaks directly to search engine crawlers, therefore improving your site’s visibility on Google, and a lightweight frontend that makes it intuitive for website visitors.
Features:
- Page builder compatibility, including Elementor and Beaver Builder
- 0.5 seconds loading time
- Site layout, design and typography presets
- WooCommerce options
- Header and footer builder
Price:
Astra offers both free and paid plans.
- Free: $0 a year
- Pro: $49 a year
- Essential toolkit: $79 a year
- Business toolkit: $149 a year
Reviews:
- 4.9/5
- 1+ million active installations
12. OceanWP
OceanWP is a free to download, multipurpose WordPress theme with both drag-and-drop options for beginners and an extensive codebase for developers.
Features:
- Built-in responsive settings
- Regularly updated accessibility code
- Support for premium users
- Three website layout styles
- 1,500+ global fonts and typography styles
Price:
OceanWP is free with paid premium features.
Reviews:
- 4.9/5
- 600,000+ active installations
13. Sydney
Sydney is a WordPress theme targeted at lightweight professional websites, both business and personal.
Features:
- Page builder compatibility
- Header redesign functionality
- Color and typography presets
- Starter site template library
- WooCommerce integration
Price:
Sydney is available both as a free or premium plugin.
- Free: $0 a year
- Personal: $69 a year
- Professional: $119 a year
- Agency: $199 a year
Reviews:
- 4.9/5
- 100,000+ active installations
14. Divi
Divi is a WordPress theme and website builder. It provides a visually intuitive interface to help users of all design abilities build a unique website.
Features:
- Drag-and-drop building
- Visual editor
- Custom CSS control
- Global elements and styles
- Layout library of templates
Price:
Divi has two paid pricing plans.
- Divi: $89 a year
- Divi pro: $277 a year
Reviews:
15. Zakra
Zakra’s WordPress theme offers a wide range of downloadable templates that can support an array of functions, from e-stores to blogs and portfolios.
Features:
- Page builder integrations
- WooCommerce capability
- Starter site template library
- Block-based customizations
Price:
Zakra has both free and paid plans.
- Free: $0 a year
- Pro plan: $55 a year
- All theme plan: $103 a year
- ThemeGrill agency: $299 a year
Reviews:
- 4.9/5
- 50,000+ active installations
16. Oshine
Oshine is a highly visual and creative WordPress theme, supporting businesses across industries with varying levels of technical expertise.
Features:
- 59 demos ready for import
- Hundreds of pre-built page samples
- Visual builder
- Six blog style presets
- Parallax scrolling and full-screen sections
Price:
- $69 one-off payment
Reviews:
- 4.83/5
- 36,000+ sales
17. Hestia
Hestia is a multipurpose WordPress theme provided by Themeisle, offering a modern one-page design.
Features:
- Page builder compatibility, including Elementor
- Two WooCommerce design options
- Starter site template library
Price:
Hestia is free to download but requires a paid plan to access its main features.
- Free: $0 a year
- Personal: $139 a year
- Business: $199 a year
- Agency: $599 a year
Reviews:
- 4.8/5
- 100,000+ active installations
18. Avada
Avada is a feature-rich theme and website builder for WordPress, providing solutions for beginners, marketers and design professionals.
Features:
- 100+ pre-built website demos
- Page and sections builder
- WooCommerce integration
- Advanced layout options
- Color and styling options
Price:
- $69 one-off payment
Reviews:
- 4.78/5
- 960,000+ sales
19. The7
The7 is one of the top-selling premium WordPress themes, integrating specifically with Elementor, WPBakery and WooCommerce.
Features:
- Full website builder
- 60 pre-made demo websites
- Premium support
Price:
- $39 one-off payment
Reviews:
- 4.76/5
- 300,000+ sales
20. Hello Elementor
Hello Elementor is a lightweight and minimalist theme designed to seamlessly connect with Elementor’s widely used WordPress plugin.
Features:
- 100+ widgets
- 100+ ready-made designs
- WooCommerce builder
- 0.25 seconds loading time
Price:
Hello Elementor is free to download with some paid features.
Reviews:
- 4.5/5
- 1+ million active installations
Best Portfolio WordPress Themes
Whether building a personal portfolio or agency deck, the best portfolio WordPress themes provide easy-to-use backend features while delivering an immersive visual UI.
21. Virtue
Virtue is a codeless and versatile WordPress theme built for portfolio websites with e-store capacities.
Features:
- Header menu customization
- Boxed layout
- WooCommerce integration
Price:
Virtue is free with some premium features.
Reviews:
- 4.9/5
- 30,000+ active installations
22. Rife Free
Rife is primarily a portfolio and photography theme with added eCommerce and blogging functionalities.
Features:
- 40+ ready-made designs
- 30+ custom page layouts
- 15+ header variants
- Support forum
- Drag-and-drop Elementor builder
Price:
Rife has both free and paid plans.
- Free: $0 a month
- Monthly: $10 a month
- Full service monthly: $40 a month
Reviews:
- 4.9/5
- 30,000+ active installations
23. Fotografie
Fotografie is a minimalist portfolio theme for photographers, bloggers and graphic designers.
Features:
- Customizable theme options, including fonts, logo and custom CSS
- Tech support team
- Hero portfolio content option
Price:
Fotografie has both a free and pro plan.
- Free: $0 a year
- Pro: $59 a year
Reviews:
- 4.8/5
- 5,000+ active installations
24. Inspiro
Inspiro is a modern and responsive WordPress theme designed to showcase photo and video portfolios.
Features:
- Demo content importer
- Starter site library
- Typography, color and other stylistic customizations
- Elementor templates
- Portfolio module with multiple layouts
- Video integration and background video functionality
Price:
Inspiro offers both free and paid pricing plans.
- Free: $0 a year
- Premium: $79 a year
- Premium lifetime: $239 one-time payment
Reviews:
- 4.7/5
- 70,000+ active installations
25. Hitchcock
Hitchcock is a community-designed minimal portfolio theme for WordPress, targeted at designers, photographers and creatives.
Features:
- Responsive design
- JetPack infinite scroll
- Social icon menu
- Image gallery support
- Block editor support
Price:
Hitchcock is a free WordPress theme.
Reviews:
- 4.3/5
- 10,000+ active installations
Best WordPress eCommerce Themes
The best WordPress eCommerce themes integrate seamlessly with both eCommerce plugins and third-party tech stacks, like checkout or inventory management tools, to drive sales and streamline operations.
26. Woostify
Woostify is a lightweight and fast WooCommerce theme, optimized for SEO and faster page loading speeds.
Features:
- Four product page presets
- Three listing page layouts
- Two multi-step checkout designs
- Elementor page-builder compatibility
- Product wishlist gallery integrations
Price:
Woostify provides both free and paid subscription plans.
- Free: $0 a year
- Personal: $49 a year
- Professional: $79 a year
- Agency: $129 a year
Reviews:
- 4.9/5
- 30,000+ active installations
27. Botiga
Botiga is a mobile-optimized theme for WooCommerce stores.
Features:
- Product card layouts
- Header and footer builder
- Cart and checkout styles
- Product filters and live search
- Pre-built starter site library
Price:
Botiga offers both free and paid subscription plans.
- Free: $0 a year
- Personal: $69 a year
- Professional: $119 a year
- Agency: $199 a year
Reviews:
- 4.9/5
- 20,000+ active installations
28. Shoptimizer
Shoptimizer is a WooCommerce theme optimized primarily to increase your e-store’s loading speeds.
Features:
- 5,000+ extensions
- Automatic and minified CSS creation
- Single product FOMO options
- Product and checkout page customizations
- Mega menu capability
Price:
- $39 one-off payment
Reviews:
29. Flatsome
Flatsome is a WooCommerce-ready, codeless theme that can also be used for non-eCommerce projects.
Features:
- Drag-and-drop page builder
- Live theme customization options
- Mix-and-match theme demos
- Pre-made layouts and sections library
Price:
- $59 one-off payment
Reviews:
- 4.82/5
- 237,000+ sales
30. Storefront
Built by WooCommerce Core developers, Storefront is an intuitive and flexible theme enabling deep integration with WooCommerce.
Features:
- WooCommerce integration
- Nestable grid system
- Enhanced SEO functionalities
- Multiple widget areas
- Extensible codebase
Price:
Storefront is a free theme.
Reviews:
- 4.5/5
- 100,000+ active installations
We build e-stores that drive sales. Schedule A Consultation
Best WordPress Themes For Blogs
WordPress was created primarily as a blogging CMS. As a result, thousands of high-quality themes are available to support your blog or news site.
31. Hueman
Hueman is an eCommerce-ready blog and magazine theme, updated on average twice a month to stay modern and up to date with WordPress’ latest versions.
Features:
- WooCommerce integration
- Unlimited widget areas
- Live customization preview
- Responsive design
Price:
Hueman is a free WordPress theme.
Reviews:
- 4.9/5
- 30,000+ active installations
32. Soledad
Soledad is a blog, news and magazine theme with a range of exclusive plugins, styles and demo sites to create a custom blogging site.
Features:
- 1,300+ pre-built block templates
- Drag-and-drop header builder
- Text to speech plugin
- Podcast plugin
- eCommerce functionality
Price:
- $59 one-off payment
Reviews:
- 4.87/5
- 50,000+ sales
33. Newspaper
Newspaper is a popular theme that supports the creation of online articles for a range of business types, from dedicated magazines to eCommerce companies with built-in blogs.
Features:
- Gutenberg optimized compatibility
- Multiple integrations, from Instagram to WooCommerce
- Codeless page builder
- SEO plugin compatibility, including YOAST SEO
Price:
- $59 one-off payment
Reviews:
- 4.8/5
- 140,000+ sales
34. SmartMag
SmartMag, developed by Theme Sphere, is a newspaper and magazine theme that enables code-free customization and core web vitals optimization.
Features:
- One-click demo import with 50+ designs
- Elementor page builder
- Smart studio of pre-made blocks and features
- Three mega menu designs
- WooCommerce integration
Price:
- $59 one-off payment
Reviews:
- 4.76/5
- 19,000+ sales
35. Hemingway
Hemingway is a WordPress theme for bloggers, featuring a two-column style layout and developed by the WordPress community.
Features:
- Gutenberg block editor support
- Responsive design
- Four post format options
- Parallax scrolling effect
- Custom accent colors
Price:
Hemmingway is a free WordPress theme.
Reviews:
- 4.6/5
- 20,000+ active installations
Meet our award-winning team. Schedule A Consultation
WordPress Themes vs. Custom Web Design
The best WordPress themes showcase your products, services and brand to your target audience through a UX that performs well and an attractive UI.
Still, all themes face limitations in what they can provide your brand.
These limitations center around your:
- Brand identity: From color schemes to content hierarchy, every aspect of your website serves to reinforce your brand identity. Themes can’t match the complete control of custom coding, meaning you may be forced to overlook important elements of your brand guidelines.
- Design individuality: While there are thousands of themes with customizable blocks, pages or design presets, the likelihood of producing a similar design to a competitor is higher when choosing from pre-made templates and structures.
- Tailored functionality: If your website requires unique functionalities your choice of themes will be reduced to a niche set of providers that either directly support the website feature or integrate with specific plugin providers.
- Tech stack integrations: Some themes will not seamlessly integrate with your tech stack, such as analytics or SEO reporting tools, causing complex backend management issues.
- Long-term performance: WordPress themes are code-heavy, especially those that pre-built templates and blocks. This can slow your WordPress site down or cause hard-to-trace bugs in the future.
For these reasons, we always develop custom websites for our clients at Digital Silk.
By taking control over the code that goes into your website, you can follow your design aspirations and visual identity to a T.
Custom web design and development also ensures you know every element of your site’s code, meaning you can keep your website lightweight, updatable and consistently high performing.
Digital Silk builds custom WordPress websites. Request a Quote
Build Your WordPress Website With Digital Silk
WordPress themes can be a solid starting point for personal or small business websites.
However, to create a memorable online presence that represents your brand identity and grows alongside your business, a custom web design is the best option.
Our award-winning designers and developers craft custom WordPress designs from scratch, using a blend of innovative techniques and industry experience.
As a full-service web design agency, we can build and manage your WordPress web design with a range of solutions to ensure measurable results for your brand.
Some of our end-to-end services include:
- Custom web design
- Custom web development
- eCommerce design and development
- Digital branding
- Digital marketing
To ensure that we grow your brand online, we:
- Take project ownership
- Provide transparency
- Focus on measurable results
Contact our team or call us at (800) 206-9413 to schedule a consultation about your custom website design project.
Or fill out the Request a Quote form below to tell us more about your unique project requirements.
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